Unity cancels Runtime Fee

Unity
has
cancelled
its
runtime
fee
after
“deep
consultation”
with
its
“community,
customers,
and
partners.”

Last
September,

Unity
announced
it
would
impose
a
Runtime
Fee

on
every
install
of
a
Unity
game
after
it
reached
certain
install
and
revenue
thresholds.
There
was

considerable
backlash
to
the
move
,
and
Unity
eventually

removed
the
Runtime
Fee

for
any
games
built
on
a
Unity
Personal
license.

Now,
in
a

statement
,
president
and
CEO
Matt
Bromberg
acknowledged
the
fee
conflicted
with
the
company’s
core
missions
to
“democratise
game
development”,
and
confirmed
it
was
reverting
to
its
existing
seat-based
subscription
model
with
immediate
effect.

“We
can’t
pursue
that
mission
in
conflict
with
our
customers;
at
its
heart,
it
must
be
a
partnership
built
on
trust,”
Bromberg
said.
“I’ve
been
able
to
connect
with
many
of
you
over
the
last
three
months,
and
I’ve
heard
time
and
time
again
that
you
want
a
strong
Unity,
and
understand
that
price
increases
are
a
necessary
part
of
what
enables
us
to
invest
in
moving
gaming
forward.
But
those
increases
needn’t
come
in
a
novel
and
controversial
new
form.

“We
want
to
deliver
value
at
a
fair
price
in
the
right
way
so
that
you
will
continue
to
feel
comfortable
building
your
business
over
the
long
term
with
Unity
as
your
partner,”
Bromberg
continued.

“And
we’re
confident
that
if
we’re
good
partners
and
deliver
great
software
and
services,
we’ve
barely
scratched
the
surface
of
what
we
can
do
together.”

Bromberg
added
that
non-gaming
industry
customers
are
“not
impacted”
by
the
changes.

Going
forward,
there
will
be
a
free
Unity
Personal
licence,
for
which
Unity
has
doubled
the
current
revenue
and
funding
ceiling
from
$100K
to
$200K.

Unity
Pro
and
Unity
Enterpise
subscriptions
will
be
“modified”
for
new
qualifying
annual
revenue
thresholds,
effective
from
January
1,
2025,
with
the
former
going
up
8%
p.a.
and
the
latter
25%.

“Canceling
the
Runtime
Fee
for
games
and
instituting
these
pricing
changes
will
allow
us
to
continue
investing
to
improve
game
development
for
everyone
while
also
being
better
partners,”
Bromberg
concluded.

“Thank
you
all
for
your
trust
and
continued
support.
We
look
forward
to
many
more
years
of
making
great
games
together.”

Last
month,
Unity
released
its
financial
results
for
the
three
months
ended
June
30,
2024,
showing

a
decrease
in
revenue
which
“exceeded
previous
guidance”

of
between
$420
million
and
$425
million
for
Q2.

danielarque@talktalk.net
      Nice Console Games
      Logo